What is Facebook?
There are few people around asking this question: what is Facebook? But, for those who are, we have the answer — Facebook is the world’s largest social network, that allows for individuals to build online profiles and connect with friends and family. The mega network provides users the ability to post status updates, share photos, albums, animated gifs and videos, along with sending messages to other users and becoming “friends” with those individuals. Individuals can also “follow” and “like” their favorite brands, celebrities, companies, and more, as well as keeping up with trending articles, news, and what is relevant and popular in the world today. Facebook has truly changed the way the world communicates and has more than 1 billion users worldwide, with more connecting each day.
Marketing on Facebook
Let’s talk more about using Facebook for business and how this social giant interacts with customers and leads. With more than 1 billion users, Facebook boasts amazing advertising capabilities for businesses of all types. Businesses have the opportunity to connect with customers and leads through the vast network, including starting their own Facebook store as well as the ever-popular paid advertisements and targeting options. To advertise through Facebook, a business must have a Facebook Business Page and also a valid credit card on file, along with following Facebook’s strict rules and guidelines for ad images and audience targeting options. There are endless ways to create a powerful Facebook marketing strategy, but one method we suggest is to utilize a social media management platform.
Boutique Window’s Facebook integration provides an immense benefit for independent retailers—giving them access to schedule and share posts with their Facebook followers, right from their Boutique Window account. This advanced integration for marketing with Facebook is simple and easy to connect, taking only seconds, and provides so much for a busy business owner. Users of Boutique Window can share so much to Facebook, including merchandise images from an online product gallery, pre-designed designed graphics with pre-written captions, one-of-a-kind branded designs using our built-in graphic design tools and so much more. Learn how you can grow online with Boutique Window and enhance your Facebook marketing strategies.